Advertising and Marketing: Home

Welcome to the Advertising & Marketing Research guide. These pages provide access to some of the most useful resources available through the library and online for studying marketing and advertising. 

Don't hesitate to contact us, and we'll be happy to support you in your research process.

To access electronic resources outside the library you will need to authenticate your status as a UTEP student.

   There are two options for remote access:

1. It is recommended that you download the GlobalProtect VPN to your personal computer in order to access the library's e-content. (UTEP two-factor authentication registration is required first. See instructions for details.)
2. If you cannot set up a VPN connection, use the Library Proxy.