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Research guide to library resources for researching marketing management

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Nugget - Online Catalog

EBSCO EDS - Online Catalog

Remote Access

Library Hours

Interlibrary Loan

Subject Terms


Market Share


Consumer behavior

Consumer preferences

Brand choice

Branding (Marketing)

Internet Marketing




WELCOME!! This research guide is designed to help you find marketing research tools.You can search the Library catalog to find books utilizing the subject terms provided in this page. The various tabs in this guide will give you access to important sources of marketing articles, market research reports, demographics, statistics, company information, industry information, and market share information. Please keep in mind that these lists are not comprehensive, they are only examples of the many other resources held by the Library.  

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